After b n fici of the aura of the s series Dawson, then of the pl biscite Michelle Obama and Alexa Chung, American J.Crew claw ends more s reduce all-out with its collection of preppy good smelling the American way of life…
According to some rumors, 2012 could well be the year chosen by J.Crew to invest the French territory. The opportunity for thousands of fashionistas to finally have access to this condens culture American, Jenna Lyons and Frank Muytjens – styl respectively DA woman and man – sections to vertuent season after season always make more desirable d and timeless.That said, if done J.Crew today part of the taken signs are across the Atlantic, its d goals were no less modest…
It all began in 1947, when Mitchell Cinader and Saul Charles d decide to found the company “Popular Merchandise”. Their idea is to propose to the res nag m of clothes cheap, the opportunity of home sales. It will be the ann 80’s that offer exchange at all at all, targeting this time a customer the Ralph Lauren style addict. Distributed through a catalog, the new dressing room of the claw pulls…
In 1989, the company changes its name to J.Crew, then opens shortly after its first Manhattan store. A few months later, the claw decides to diversify its offers in lan ant two new lines: “Collections” and “Classic”. More work are, these latest is r v slow also more on creators.
Financially, J.Crew sentence however balance its accounts: constraint to ensure its res arri, the company merely then open new shops where the sales catalogue is av fastest rent. A prudent strategy became his trademark in business development re: now no new store can be done without a study opening thorough its potential through catalogs and e-shops.
Despite all, the claw is unable to avoid the drop in sales of the beginning years are 2000, mainly due the absence of line Director mati re stylistic. It is true that nerdy’s zipp cardigans, t-shirts pseudo sporty and old-fashioned velvet pants are then l region in the heart of J.Crew catalogs…
Until 2003 and a change of CEO for teaching adopts the look that we he knows today. Once in office, Millard Drexler is not long do slate of the pass: it liquid stocks, auditioning all executives of the company (and retains only two), rethink entire especially shops, launches new lines (Crewcuts, J.Crew Wedding then Madewell in 2006) and offers more freedom Jenna Lyons (head of woman style).
Very quickly, this last re drastically alters the DNA of the brand, between loans to style preppy, winks at the dress-code aristo and tribute both the wardrobe of Jacky O than Ally McBeal and Carrie Bradshaw.
Under his leadership, the J.Crew girl thus turns into a real “Sartorialist girl”. D testing the total looks and no h fluted never mix ft these girly and masculine attire, this is Matt occur – within catalogs less and more branch s s aseptis – as well in the guise of a radiant Lauren Hutton as an Arizona Muse e shoot in the company of his son.
The arrival in 2004 of Frank Muytjens – former of Ralph Lauren – t you of pr-t – wearing man ach vera to J.Crew atypical mark.Trends ph m res copi are on the catwalks, memo preferred strategy indeed EPS this is improving with time, likely to dial of the silhouettes the d sheath both genuine and effortless. This approach earned him also appointed to the CFDA in the category “best designer of the year” (a first for a stylist of a mass-market brand).
At the same time the its pr-t – wear totally repens, its basics irr irreproachable, its warm shops, its also d husband dresses are and of his foray to the breast of New York fashion week, J.Crew offers also offer lifestyle of the s duisantes. Once man in one of the shops of the brand, it is indeed not uncommon d cover sharp magazines, stationery traditional’, New Balance tennis, Levi’s jeans and Barbour jackets…
Presents a few months on Net-a-Porter, the claw should not delay opening its e-shop the hexagonal customer. A first making contact that could well d butcher medium-term on the opening of stores in the capital…
J.Crew Fall 2016 Menswear Collection Photos
Elizabeth wrap dress :
Mister Freedom® midnight chiller vest :
Matthew Barney Catalog Modeling
Halter cutout one-piece swimsuit in mosaic floral :
Embellished mockneck sweater :
High french top in mosaic floral :
Enamel locket necklace :
Double-cloth bonbon coat :
Wool-cashmere cable half-zip sweater :
Lonny Magazine (J.Crew Men’s Store) | Walls
Girls’ sequin-star cardigan sweater :
Boys’ vest in Black Watch tartan :
J.Crew women’s spring/summer 2015 collection.
crewcuts girls summer 2012 | Niños
J.Crew Spring 2016 Menswear Collection Photos
J Crew Spring 2013
Best 25+ Velvet bow tie ideas on Pinterest
Ever peacoat :